Client : ALDA Events – Desperados
Project : Activatie campagne
Location : The Flying Dutch Amsterdam, Rotterdam en Eindhoven.
On behalf of ALDA Events, PLAAT has realized the Desperados activation scheme. The PartyStarters campaign of Desperados has gained visibility during the annual festival The Flying Dutch. A group of friends could win the Desperados VIP deck via an online competition. PLAAT has devised, produced and executed the decor concept.
Alda events and Desperados: activation total concept live and digital.
#the partystarter: the visitors could win a private VIP deck and HAVE CONTROL OVER THE SHOW ELEMENTS DURING THE SHOW. (CO2, CONFETTI, INFATABLES ETC) .. THIS HAS PROVIDED FOR AN INCOME TO LIKES OF 75,000 ON THE SOCIALS OF DESPERADOS.